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Local distinctiveness
Reflection

a. The challenge of making sense of a place.
b. You could offer some great things for costumers in your area, but if you don’t tell them what you have to offer, then how will they know? Make a difference from other places.
c. Being able to provide the useful information from costumer´s needs always goes down well
d. Highlight your local values, traditions, food, environment…
e. Think locally, engage locally. 
f.  Why safeguard our intangible cultural heritage?

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